Who we are.

2nd Story Marketing was created in order to share the good in our community through marketing. We do this by helping businesses create a marketing strategy that enables their business to flourish.  We are a dedicated, energized, and fun group of professionals who want to impact the community in a positive way. The passion and expertise that goes into each marketing plan will help make your business thrive.  We have a variety of services including: Comprehensive Marketing Management, Public and Media Relations, Digital Marketing, Event Planning and Management, Website Design and Development, and Visual Direction and Creative Services.

​Learn more about 2nd Story Marketing team members here!

Courtney Dirschell
Owner, Marketing Maven

I’m blessed to have a 2nd story; a story I never would have dreamed would be possible. Every day I wake up and I’m excited to help, to promote, to educate, to empower, and to tell the community what great work our clients are doing. It’s a beautiful thing when a career and a passion come together. Do you still think your business is awesome? Do you still have the passion? I want to help write your story by developing effective public relations, growing your social media, and increasing your collaborative efforts in the community. There are so many small steps that business owners can take, but the first step is to contact 2nd Story Marketing. 

In 2015, Courtney was named the Branch County Chamber of Commerce Young Professional of the Year and in 2019 named Branch County Business Women of the Year by the Branch County United Way, and recognized at the Power of the Purse event.

Graduate of Central Michigan University
Major:  Integrative Public Relations
Minor: Recreation, Parks & Leisure
Concentration: Event Planning

Current Board Roles:
Coldwater DDA/Main Street
Coldwater Farmers Market
Coldwater Community Center Donor Dvlp. Committee
​Women Who Care of Branch County

Megan Uetrecht
Chaos Coordinator

I am happy to help 2nd Story Marketing as their Chaos/Account Coordinator handling researching industry trends, assisting with the production of materials and collateral for clients, and assisting with social media campaigns and engagement.

I am a graduate of Quincy High School in 2009 and of Trine University in 2014 and married to my husband, Jaron and together have a son and a  daughter.  In my spare time, I enjoy watching sports, spending time with family and friends and wine tasting!

Graduate of Trine University

Payton Ramos
Pantone Princess

I am thrilled to be a part of the 2nd Story family. I call it a family because from day one I have felt like they all are exactly that, family! I am always excited to come to work and collaborate creatively with amazing people. 
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I am a graduate of Coldwater High School in 2016 and of Olivet College in 2021. I started my college career off with majoring in Sports Management, and after two years realized that my passion for art and being creative could offer me a career. I switched my major to Graphic Design and could not be happier with my decision! 

Graduate of Olivet College
Major: Graphic Design
Minor: Business Administration

Mackenzie Scheid
Marketing Intern

I'm beyond excited to be part of the 2nd Story Marketing Team this summer. I have looked forward to being a part of an energetic, hardworking, and passionate atmosphere like 2nd Story Marketing. I cant wait to learn everything that this opportunity has to offer!

I am a 2024 graduate of Coldwater High School. Currently, I am attending Northwood University majoring in Marketing, while also participating in collegiate volleyball. At Northwood University, I am in an accelerated course to graduate with my bachelor’s in the Spring of 2027 and finish with my master’s degree the following year. I am going to use what I learn at 2nd Story Marketing intern throughout the rest of my academic career.

Aubrey Lenhart
Marketing Intern

I am so thrilled and grateful to work alongside the 2nd Story Marketing team this summer. I love being able to connect with people, bring ideas to life, and help tell the unique stories behind every client. I’m eager to learn and grow in a fast-paced, creative environment.

I am currently attending the University of Toledo, majoring in Marketing, where I am continuing to build my knowledge in branding, public relations, and consumer engagement. I am passionate about developing creative strategies and learning how to make a meaningful impact through marketing

I take pride in being organized, adaptable, and bringing a positive energy to everything I do. Outside of work, I enjoy spending time with friends and family, staying active, and traveling.

Llama
​Mascot

A  fan of dressing up for the occasion and  holidays.  Always up for a party and celebration!  She can often be found gazing out the 2nd story window onto Chicago St.  Give her a wave next time you see her!